Italy

Moncler to launch luxury Fragrances with partner Interparfums

Submitted by Arthur Fasano on Sun, 06/14/2020 - 15:45

Italian luxury clothing brand Moncler has announced plans to launch its own line of fragrances. The company has signed a contract with France-based Interparfums.

Moncler informed that the first fragrances from the company are expected to hit the markets in early 2022. Interparfums and Moncler have signed a licensing agreement that will run until 2026. Depending on the market response, the contract can be extended by five more years, Moncler informed.

History of Moncler

Submitted by Arthur Fasano on Thu, 05/14/2020 - 06:09

Originally, Moncler was established as a maker of quilted sleeping bags in 1952. Even though they’re most well known for their puffy down jackets, they didn’t invent them, that honor actually goes to Eddie Bauer who came up with the idea in 1936. 

Ever since its inception, Moncler produced down products but they were more utilitarian and meant for workers who were out on the mountain.